We humans are social animals, naturally driven to form close-knit groups. All too often, though, these groups become partisan. They start to compete with one another. They become mutually hostile. Why does this happen? And what can be done to counter the tendencyIn Poles Apart, an expert on polarisation, a behavioural scientist and a professional communicator explain why we are so prone to be drawn into rival, often deeply antagonistic factions. ...
We humans are social animals, naturally driven to form close-knit groups. All too often, though, these groups become partisan. They start to compete with one another. They become mutually hostile. Why does this happen? And what can be done to counter the tendencyIn Poles Apart, an expert on polarisation, a behavioural scientist and a professional communicator explain why we are so prone to be drawn into rival, often deeply antagonistic factions. ...
